Atlantic Coast Mortgage names Keith Cross SVP of builder relations

Atlantic Coast Mortgage (ACM) announced on Monday that it has appointed Keith Cross as senior vice president of builder relations. Cross will focus on expanding the lender’s relationships with homebuilders and creating new opportunities for collaboration.

Cross brings more than 20 years of experience in new home sales, real estate, sales leadership and builder operations. He joins the Fairfax, Virginia-based lender after spending more than a decade at Beazer Homes, where he held senior sales and operational leadership roles.

In his new position, Cross will work with builder partners and collaborate with ACM’s loan officers to expand builder-focused resources, support and business development opportunities.

“Keith brings a valuable combination of builder experience, sales leadership and a strong commitment to serving both partners and homebuyers,” Jon Coy, the company’s president and co-founder, said in a statement. “His experience will help us build stronger relationships, create more opportunities for our loan officers, and deliver an even better financing experience for builders and their buyers.”

During his career, Cross has led sales teams, supported the launch and sellout of new home developments and worked to strengthen lender relationships, according to the company.

“I’m excited to join ACM and help strengthen the connection between builders, loan officers and homebuyers,” Cross said. “ACM’s platform, along with its focus on partnership, service and growth, creates a strong foundation for expanding relationships and delivering meaningful value across the homebuilding industry.”

Founded in 2011, Atlantic Coast Mortgage is a licensed mortgage lender that originates residential mortgage and construction loans. The company is licensed in 42 states and Washington, D.C., and operates 46 branches across the Mid-Atlantic, Southeast and Midwest regions

Year to date, the company has produced a volume of $1.51 billion across 3,600-plus units, according to Modex data.

This article was generated using HousingWire Automation and reviewed by a HousingWire editor before publication.