Asset agility: inside Trinity Family Builders’ fast-track to scale
Trinity Family Builders, a family-owned homebuilder in Central Florida led by the Orosz brothers, earned the title of the fastest-growing homebuilder in the country in 2025, according to HousingWire’s inaugural Homebuilder Rankings.
The builder grew sales volume by an impressive 373.7% in its second year of operations to just over 200 homes in 2025, despite navigating soft Central Florida market conditions.
The results, while impressive, have become standard operating procedure for Co-Presidents/Co-Owners Steve, Andrew and Matt Orosz. Together, they have founded, scaled and sold two other fast-growing homebuilding companies in the Greater Orlando area. Now, the brothers are leveraging the strategy that has proven successful in their earlier ventures to fuel Trinity Family Builders’ growth.
Steve, a CPA by training, acts as the company’s CFO, overseeing finance, lender relationships, cash-flow planning, back-office operations and strategic financial management.
Andrew, an attorney, provides in-house legal counsel, helping with land acquisition negotiations, HOA relationship management, closing matters, loan documentation and other legal and operational matters.
Matt heads up the company’s growth initiatives, with a focus on marketing, sales, land acquisitions and commercial investments.
Together, they lead Trinity Family Builders, the latest chapter in a multigenerational family legacy of homebuilding. Following their landing at the top of the fastest-growing list, the Orosz brothers sat down with HousingWire’s The Builder’s Daily to discuss the company’s origins and the strategy that has propelled them to success in both their current and former homebuilding ventures.
The brothers cited the company’s land strategy, which prioritizes acquiring and developing entitled land through its affiliated land company, as the primary driver of the trio’s achievements over the last 15 years.
The land strategy fueling the company’s growth
The Orosz brothers own another company, Hanover Capital Partners, that handles the land development side of the business. Over the years, the family has developed more than 25,000 residential lots.
“We’ve always been a land company first, and a builder second. I think we’ve been really good at positioning our acquisitions and entitlement to the point where it makes things easy to scale,” Steve said.
This land-leaning business and investment model – not subject to the ticking stopwatch of interest on debt and lot take-down obligations – gives Trinity Family Builders “optionality” to sit patiently on their lots until challenging conditions show signs of improvement. Once that shift occurs, the company can immediately activate fully developed and entitled lots, allowing it to capture demand nimbly as it arises. The brothers likened their operation to “a snake that’s coiled up, and ready to go at all times.”
“Sourcing our own land is a huge advantage. We operate our land company as a completely separate entity. It’s got a different capital structure, and it gives us more flexibility than we’d have otherwise. If we had all of our deals contracted with third parties who were like, ‘Hey, you have a takedown this month,’ this would be a different story,” Andrew said.
“But we have the ability to just … wait this out. We see all these other builders in town burning through their inventory to make up 2% margin, and we would rather save the land and wait for sunnier skies. The ability to control our land pipeline is huge,” Andrew added.
Trinity Family Builders currently sits on about 8,000 lots, with roughly half set aside for its own homebuilding operations, about a quarter for other builders, and a quarter earmarked for a to-be-determined use. The team sells lots mainly to competing public builders.
“Our primary strategy is to sell out the first phase to a public builder, get a big number that returns all your capital in the land deal, and then you have flexibility to wait and see what you want to do,” Steve said.
This land strategy, which enables the flexibility to go at their own pace, is something that the Orosz brothers have successfully leveraged in past business ventures, to great success.
Carrying on a family legacy
The Orosz family homebuilding legacy goes back multiple generations. The brothers’ grandfather, William Orosz, Sr., was a homebuilder in Royal Oak, Michigan. Their father, William Orosz, Jr., moved to Orlando in the 1980s, where he became the President of Catalina Homes, which grew to 1,200 annual home deliveries by the end of his tenure.
In the early 1990s, Orosz, Jr. founded Cambridge Homes, which grew to become the most prominent private homebuilder in Central Florida before being acquired by K. Hovnanian Homes in 2005.
The next generation of brothers, inspired by this family legacy, teamed up to found Royal Oak Homes in 2011. The company grew quickly and earned recognition as one of the fastest-growing homebuilders in the nation before selling to AV Homes, now part of Taylor Morrison, in 2014 for $65 million in cash. Royal Oak Homes had 8 closings in year one, 100 in year two, and 273 in year three.
“We were just three guys who had knowledge of homebuilding, but had never run a company before,” Steve said.
Shortly after selling Royal Oak Homes, the Orosz brothers founded Hanover Family Builders, which the Orlando Business Journal named as Central Florida’s fastest-growing company in 2020.
The company grew exponentially year after year, growing from 98 closings in year one to 535 in the third year. By the time it sold to Landsea Homes, now rebranded along with New Home Company as Risewell Homes, in 2022 for $179.3 million plus the assumption of $69.3 million in debt, the company had grown to 1,250 annual closings.
In just under five years of operations, it had eclipsed the 3,000-home mark.
In their latest move, the Orosz brothers founded Trinity Family Builders in 2024. Even in the throes of a volatile, choppy and air-pocked-filled housing market, they are leaning on the same playbook that proved successful in earlier ventures.
The company got off to a quick start. The builder, which has focused on tertiary markets outside Orlando, opened Trinity Family Builders with eight projects on day one, with a sales team assembled in advance.
“We had all the trades already lined up. Our software system was already done and set. We basically just turned it off for the acquisition, then turned it back on for the new company, and used all the same option codes and everything,” Steve said.
Kickstarting in a challenging market
The brothers officially launched in March 2024, at a time when the Orlando market had already become fickle and uncertain. Like many markets in Florida, the Greater Orlando area saw a surge in population growth during and immediately after the pandemic.
By 2024, however, that population growth had begun to moderate, and so had home prices. According to Zillow’s Home Value Index, the average home value in the Orlando market peaked at $393,500 in 2024 and has since fallen nearly 5% to just over $375,000. Prices have held roughly steady over the last six months but remain below peak levels.
The Orlando market, similar to many other regions in the country, hasn’t been favorable to homebuilders over the last couple of years.
“We’re on the same type of growth trajectory, although the market’s not as complementary as it used to be,” Steve said.
The brothers believe that the market in Central Florida is going to pick up again in about 12 months. When conditions do improve, the company can lean on its land-first formula to quickly capture that demand. For now, though, Trinity Family Builders is focused on keeping its sales pace slow and preserving margins until that improvement materializes.
Running a tight ship
As a private builder, the Orosz brothers understand the importance of running a tight ship, with a strong focus on operational efficiency. One way to compete with the public operators is by being more hands-on with customers and handling customer problems and concerns as soon as possible.
A third-party firm, Woodland, O’Brien & Scott, which the Orosz family contracted while running their previous company, Hanover Family Builders, found that the Orosz-run company had high marks from surveyed customers. This included a 98% approval rating and a 96% willingness to refer rating, which ranked highest among Woodland, O’brien & Scott’s homebuilder clients.
Within their own organization, Trinity Family Builders also hosts monthly interpersonal development programs for both the land and homebuilding teams, as well as trades partners that have decades-long relationships with the Orosz family. Speakers on topics like land development, retirement planning, financial literacy, leadership and business ethics share their insights with the team and partners, fostering continued career development.
Among all of the company’s core operations, its disciplined approach to finance may be one of the most important drivers of its long-term success.
Trinity Family Builders’ financial strategy centers on maximizing return on capital rather than focusing solely on return on equity or closing volumes. A key component of the company’s capital management is looking at cash flow daily for 90 days. This detailed visibility allows the company to optimize construction loan draws, reduce financing costs and identify potential liquidity challenges months before they become problems.
However, Trinity Family Builders views its land strategy as the primary differentiating factor behind its success.
“I think it is why we’ve been a successful acquisition target in the past. We have the flexibility to make a builder look however the buyer wants it to look. We can be on balance sheet, we can be off balance sheet, we can use option contracts, we can develop for you and we can be a land bank. We’ve just got a ton of built-in flexibility by virtue of the land operation,” Steve said.
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