2026 GameChanger: Why culture comes before numbers at fast-growing REMAX One

Between 2021 and 2025, REMAX at the Crossing/REMAX Centerstone — which rebranded on Monday to REMAX One — recorded an impressive 113% growth in transaction sides.

In 2025 alone, the Indianapolis-based firm closed 1,212 transaction sides totaling $377.85 million in sales volume, according to RealTrends Verified data. The firm’s strong performance earned it the No. 5 rank in the 2026 RealTrends GameChanger rankings. 

This growth came despite a housing market slowdown, economic uncertainty and industry changes. 

While Mike Jones, the firm’s broker-owner, is proud of this growth, what brings him the most pride is how his agents, brokers and staff navigated these challenges and supported each other through changes and growing pains. 

“These results are the product of everything that we have all worked for and the accomplishments we have all aimed to achieve,” Jones told HousingWire. 

Jones said his firm’s growth over the past few years has been powered by a combination of organic growth, mergers and acquisitions, and strong agent retention. 

When it comes to agent retention, Jones credits the resources and support he and his team have received from REMAX — and the family-like atmosphere that has been created within the company — for helping him keep agents even through acquisitions. 

“We really do operate the brokerage with this feeling of being a family,” Jones said. “When agents join the company, they have me as well as a bunch of administrators, managers, and other brokers and agents they can reach out to for help, exchange ideas with or just talk if that is what they need. We have found that in creating a great atmosphere, people tend to want to stay around.” 

To achieve this, Jones said they have focused on making sure members of the leadership team are readily available. Having designated spaces for agents to congregate in the firm’s brick-and-mortar offices has helped to foster that collaborative, family atmosphere. 

When looking at possible acquisition partners, ensuring that the culture and atmosphere stay intact is one of Jones’ top priorities.

“I’m really less of a numbers guy, so I have the people on my team who look at that part. But we’ve had conversations with big brokers whose numbers look good, but they just didn’t have the atmosphere that aligned with what we have, so there have been some that we have walked away from,” Jones said.

“For us, it is not just based on numbers, but on the personality, the atmosphere and the overall energy of the brokerage we are looking at acquiring. We want to make sure it is going to be a good fit, first and foremost.” 

Jones said taking this approach to any possible M&A has resulted in the creation of a cohesive company, despite many agents coming over from other firms. 

Looking at the growth Jones and his team have achieved over the past five years, even with the market headwinds, he believes it is consistency that has fueled growth. 

“A few years back, one of our top team leaders, Steve Sergi, told me that there is no market change when it comes to consistency. And I just love that,” Jones said. “If you stay consistent with your clients, stay in front of them and let them know you are still doing business, those clients will then remember you and pass your name on.” 

Jones said this approach to consistent marketing has helped his agents increase their average number of transactions at a time when the market has cooled. 

“We’ve really found that with consistent marketing, consistent communication, and the ability to trade ideas with other agents and our leadership being very hands on, that our agents have been able to grow their business during this time,” Jones said. 

Looking ahead, Jones said he’s excited for the future of operating his firm under the REMAX One banner, as he feels it encapsulates the family his team have has at REMAX at the Crossing/REMAX Centerstone.

“We are excited to bring everybody together as one and we feel that as we bring more people into the fold and into the family, we feel like bringing them together under the REMAX One banner is really going to help expand that network through referrals and the sharing of ideas and tips,” he said.

“We are really excited for the coming year and looking forward to growing even more and becoming a dominant force in the markets we serve.”